LearnTender Concentrate 101

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What Will You Learn?

  • Concentrate fundamentals
  • Extraction methods
  • Product types and textures
  • Potency and terpenes
  • Consumption methods
  • Customer recommendation strategies

Course Content

Concentrates 101 – Understanding the Basics
By the end of this module, learners will be able to: • Define cannabis concentrates • Understand why consumers choose concentrates • Identify major concentrate categories • Explain the difference between solvent-based and solventless products • Confidently discuss concentrates with customers

  • What Are Cannabis Concentrates?
  • Quick Knowledge Check
  • Why Consumers Choose Concentrates
  • The Main Concentrate Categories
  • Quick Knowledge Check
  • Solvent-Based vs Solventless
  • Concentrates Are Not One-Size-Fits-All
  • Customer Conversation Example
  • The Role of the Budtender
  • Key Takeaways
  • Module 1 Quiz

Extraction Methods & How Concentrates Are Made
By the end of this module, learners will be able to: • Understand the major extraction methods used in cannabis • Explain the difference between solvent-based and solventless extraction • Identify common extraction types found at retail • Understand how extraction impacts flavor, potency, and product characteristics • Better educate customers on concentrate production

Concentrate Types & Product Formats
By the end of this module, learners will be able to: • Identify the most common concentrate categories • Understand the differences between popular concentrate textures • Explain live resin, live rosin, diamonds, badder, shatter, and more • Match concentrate formats to customer preferences • Speak confidently about concentrate menus

Potency, Terpenes & Consumer Experience
By the end of this module, learners will be able to: • Understand concentrate potency • Explain the relationship between cannabinoids and terpenes • Help customers shop beyond THC percentages • Discuss dosing considerations responsibly • Recommend products based on desired experiences

Consumption Methods & Product Formats
By the end of this module, learners will be able to: • Understand the most common concentrate consumption methods • Explain the differences between dabs, vapes, and infused products • Match product formats to customer preferences • Discuss convenience, flavor, and portability • Recommend formats based on experience level and lifestyle

Becoming a Trusted Concentrate Expert
By the end of this module, learners will be able to: • Apply everything learned throughout the Concentrate Expert Certification • Understand how to confidently guide concentrate conversations • Match products to customer goals • Build trust through education • Become a reliable resource for concentrate consumers